There’s far too much pressure on Valentine’s Day to try to get the perfect gift, much less the perfect gift of jewelry.
If you really want to give an experience along with a gift of jewelry, American Pearl, which has been around since 1950, has one of the more fun and of the moment online jewelry buying experiences around. Say you want to buy a pearl ring for yourself or your sweetie. Click on the Pearl Rings category and click the “customize” button that appears on many of the rings. You’ll be able to design a ring start to finish, from the metal you choose to the color of the pearl (I had no idea that peach or lavender pearls existed!), to side stones. And if you’re feeling extra romantic, you engrave a message for free and in your choice of fonts. Since dainty jewelry will be huge for spring and summer 2014, a gift of a ring will not only be romantic, but simultaneously classic and fashion-forward.
If you’re hoping for something more trendy, Deborah McMahon, VP of marketing and retail strategy for Chamilia said that “giving a personalized piece of jewelry is always on trend because it is specially chosen just for the person receiving it.”
“One of the easiest avenues would be to find out her favorite color. Simply by knowing her birthday, you could choose a piece with her birthstone. Also, be a student of what she wears—both apparel and jewelry. What is her taste? Classic and refined? Trendy and overt? Also, does she wear jewelry that symbolizes something in particular, or is she more about sparkle and color? When you choose well, you will ultimately be saying “I know you,” which will mean as much to her as the gift you are giving.”